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020 _a9780750677363
020 _a0750677368
040 _aMX-MxAU
_cMX-MxAU
041 _aeng
082 _a658.18
_bH313m 2004
100 _aHarris R. ,Philip
245 _aManaging cultural differences:
_bglobal leadership strategics/
_cHarris R. ,Philip , Moran Robert T. y Moran Sarah V.
260 _aUnited States of America:
_bElsevier,
_c2004.
300 _a600 p. ;
_c26 x 16 cm.
500 _aIncluye índice
505 _a1. Global leaders and culture.-- 2. Global leaders and communications.-- 3. Global leadership in negotiations and alliances.-- 4. Leadership in cultural change.-- 5. Leadership in cultural synergy.-- 6. Managing transitions and relocations.-- 7. Managing diversity in the global work culture.-- 8. Women in global business.-- 9. Effective performance in the global marketplace.
520 _aThis new edition of a business textbook bestseller has been completely updated to reflect the numerous global changes that have occurred since 1999: globalization, SARS, AIDS, the handover of Hong Kong, and so forth. In particular, the book presents a fuller discussion of global business today. Also, issues of terrorism and state security as they affect culture and business are discussed substantially. The structure and content of the book remains the same, with thorough updating of the plentiful region and country descriptions, demographic data, graphs and maps. This book differs from textbooks on International Management because it zeroes in on culture as the crucial dimension and educates students about the cultures around the world so they will be better prepared to work successfully for a multinational corporation or in a global context.
590 _aC02
650 0 _934026
_aAdministración
700 _947781
_aMoran, Robert T.
700 _947782
_aMoran ,Sarah V.
942 _cLB