| 000 | 009350000a22002650004500 | ||
|---|---|---|---|
| 999 |
_c45866 _d45866 |
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| 003 | MX-MxAU | ||
| 005 | 20231212151810.0 | ||
| 008 | 000000e2015 mx a spa 0000000000spa00 | ||
| 020 | _a9786075199573 | ||
| 040 |
_aMX-MxAU _cMX-MxAU |
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| 041 | _aspa | ||
| 050 | 4 |
_aHF5415.32 _bH868c 2015 |
|
| 082 |
_a658.83 _bH868c 2015 |
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| 100 | 1 | _aHoyer, Wayne D. | |
| 245 | 1 | 0 |
_aComportamiento del consumidor / _cWayne D. Hoyer, Maclnnis, Deborah J., Pieters, Rik, Ma. del Pilar Carril Villarreal. |
| 260 |
_aMéxico : _b Cengage Learning, _c2015. |
||
| 300 |
_a497 p. : _bIlustraciones ; _c27 x 21 cm. |
||
| 500 | _aTítulo original : consumer behavior | ||
| 590 | _aC01 | ||
| 650 | 1 | 0 |
_aAdministración - Comportamiento del consumidor _953385 |
| 700 | 1 |
_aMacInnis, Deborah J. _914286 _eAutor |
|
| 700 |
_aPieters, Rik _953388 _eAutor |
||
| 700 |
_aCarril Villarreal, Ma. del Pilar _953389 _eTraducción |
||
| 942 | _cLB | ||