TY  - BOOK
AU  - Oster,Sharon M.
TI  - Modern competitive analysis
SN  - 019511941x
U1  - 338.6  
PY  - 1999///
CY  - USA
PB  - Oxford
N1  - 1. The competitive environment -- 2. Inside the organization -- 3. Rivalry -- 4.The planning process
ER  -