TY  - BOOK
AU  - Mackenzie, Ian
TI  - English for business studies: a course for business studies and economics students. Student´s book 
SN  - 9780521743419
U1  - LEI 420 
PY  - 2010///
CY  - Reino Unido
PB  - Cambridge University Press
KW  - Inglés - Estudio y enseñanza
N1  - Incluye índice; 1. Management: management, work and motivation, company structure, managing across cultures, recruitment, women and business -- 2. Production: the different sectors of the economy, production, logistics, quality -- 3. Marketing: products, marketing, advertising -- 4. Finance: banking, venture capital, bonds, stocks and shares, derivatives, accounting and financial statements, market structure and competition, takeovers -- 5. Economics: government and taxation, the business cycle, corporate social responsibility, efficiency and employment, exchange rates, international trade, economics and ecology
ER  -