TY - BOOK TI - Stanford executive briefings AV - HD30.23 S785s CY - Mill Valley, California PB - Stanford University KW - Poder KW - PersuaciĆ³n KW - Toma de decisiones N1 - v.1 Getting results in the face of rapid change. Bruce Cryer; v.2 Managing with power. Jeffrey Pfeffer; v.3 The power of persuasion. Robert Cialdini; v.4 How great decisions get made. Don Maruska N2 - v.5 How to build a brand. John Kilcullen ER -