Service Management /
Fitzsimmons, James A.
Service Management / Fitzsimmons, James A. , Fitzsimmons, Mona J. - Estados Unidos de América : Mc graw Hill, 2004. - 587 p. : Gráficas. 25 x 20 cm.
1. Understanding Services -- 2. Designing the service enterprise -- 3. Managing service operations -- 4. Toward world-class service
0072823739
Industria de servicios -- Administración
658 / F562s
Service Management / Fitzsimmons, James A. , Fitzsimmons, Mona J. - Estados Unidos de América : Mc graw Hill, 2004. - 587 p. : Gráficas. 25 x 20 cm.
1. Understanding Services -- 2. Designing the service enterprise -- 3. Managing service operations -- 4. Toward world-class service
0072823739
Industria de servicios -- Administración
658 / F562s